SNA Displays has partnered with Kevani to debut the largest digital out-of-home (DOOH) display in South Bay, Los Angeles. The impressive structure measures 61’5″ tall and 40′ wide, processing approximately 3.6 million pixels across a digital canvas of 2,450 square feet.
Located in a prime area, the display is designed to attract attention and deliver high-impact advertising. “Nexus’ prime location and cutting-edge creative capabilities make it a powerful platform for brands looking to make a lasting impact in one of LA’s most dynamic locales,” said Kevin Bartanian, CEO of Kevani.
In addition to the DOOH display, the National Retail Federation (NRF) has unveiled a new video production studio featuring a 1.2 mm BRILLIANT Interior LED videowall from SNA Displays. This studio is equipped with three cameras for multi-angle shots and a high-end production desk, ensuring broadcast-quality production.
The LED videowall in the NRF studio measures approximately 6’8″ tall by 11’10” wide and processes 4.7 million pixels, enhancing the visual experience for viewers.
As SNA Displays continues to innovate, their new products are focusing on smaller-ticket, high-margin items amid ongoing market uncertainty. “The exceptional clarity and scale that Nexus offers is a huge benefit for advertisers,” noted Craig Sholder, SNA Displays’ West Coast sales director.
Yesco provided LED installation services for the DOOH display, ensuring top-notch quality and performance.
Details remain unconfirmed regarding future expansions or additional features for the display and studio, but the current offerings mark a significant advancement in digital advertising technology in the region.
